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- Country: This condition determines the country from where the user is seeing the ad. It is possible to select every world's country and, depending on the place he or she is in a specific moment, will be shown different widgets or videos.
- Device: This condition allows to show the user different videos or different resolution of the same ad, widgets depending on the device the user is watching the ad from (desktop, mobile, tablet, TV).
- Language: This condition determines which language the user speaks and consequently he or she will see a personalized ad with texts or voice overs in the same language (English, Spanish, Italian, French...).
- Network: This condition
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- With this condition the user will see a different ad depending on the network he or she is using (4G, 5G, WiFi...).
- OS Type: This condition
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- will show users a different ad depending on the Operative System they're using (Android, iOS, Linux...).
User Date / Time Conditions
- Date: This condition determines which ad to show to the user depending on the the single date or multiples dates set.
- Day of Week: This condition determines which content the user must see each day of a single week or multiples weeks. (I.e. each Monday he or she an interactive ad, each Thursday a new one and so on.
- Time: This condition determines which ad has to be shown to the user depending on the day's time. For instance if it's morning he or she will see a dedicated content and if it's night the user will see a different one.
User Behavior Conditions
- Widgets (Poll or Quiz): These conditions determine what stage determines the user is 's stage based on the answers provided on the quizzes or polls.
- Video View %
- This condition determines what stage the user is 's stage based on what percentage of a video has been seen (25%, 50%, 75%...).
- Random Boolean: This condition show the user different widgets stories in a random way and this . This one is also useful to run A/B tests between stories/widgets at each stage of journey to see which one has been triggered the most by the user (It can only be used within If Then Else blocks).
- Custom.Text: This condition determines what stage the user is based on a click on a widgetusers are, based on the clicks they've done on one or more widgets. Clicks can be differentiated by adding a Key Value when setting up a widget which will be matched when setting the condition. A True or False needs to be applied as a qualifying statement when creating the block itself for the action.
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