Once you created a story you can make it further dynamic using C-S Storyboard, a similar tool to the Journey Designer one (click here to see it) both in term of look&feel and functions.
C-S Storyboard allows you to create dynamic ads based on 1st and 3rd party data for each single impression and design a sequence of widgets within a single story according to users' interactions with them.
The Storyboard provides a vertical personalization for each story ad and allows you to create dynamic sequences of widgets quickly, without writing a line of code.
With this C-S tool, you can easily setup stages (orange boxes) and conditions (blue and light blue boxes) through a drag and drop motion.
Setting up a Widgets' Sequence
Enter the story you want to use and click on the "Storyboard" tab in the navigation menu on the top left;
Give a "Name" to your new sequence;
Start dragging and dropping all the blocks you need. Keep in mind that every sequence should always be connected to the "User Data" block that represents the beginning of the sequence for each single story;
- Once you've added all the stages and their conditions, click on the "Save" button.
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Always remember that you can only add one stage (orange box) to the respective widget in the current story you're working on. |
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Three Main Blocks for a Sequence
When setting up a sequence, you can find three types of boxes:
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All blocks can be dragged and dropped to be positioned on the Storyboard canvas and, in order to save the sequence, you need to make sure all the blocks are properly connected to one another. |
1. If Then Else:
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If this is your first box, connect "User Data" block to it.
This gif give Above a sample to that shows how to set up a condition. In this case it has been chose the "Video ViewRandom Boolean" one at 50%: it will be true if more than 25% of the whole video duration has been seen by the usermeans that the two outputs will be triggered in a random way at 50% each.
2. Switch:
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This block box behaves like the "If Then Else" one with the only difference that here you have one output input and as many outputs you need.
To insert a "Switch" block box just drag and drop the block box on the left top corner into your main framework;
Name the blockbox;
Define the conditions: you can setup a block box to have a true output if "All", "None", or "Any" of the conditions are met. For a detailed list of all the conditions visit the Conditions section;
Save your new blockbox;
Each "Switch" block box has one input and as many outputs you want: to link blocks you ;
To link all the boxes you just need to drag and drop the arrow from a block box to another one;
The outputs need to be connected to a respective block box each representing an answer to the condition. ;
If this is your first blockshould be the first box of your sequence, connect "User Data" block to it.
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- Once you've connected all the boxes, click on "Save".
3. Stage:
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