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Thanks to Connected Stories' Journey Designer decision tree, you can define all the stages of the consumer path and how to transition from one stage to another. It is good to before set up your sequence and then build your campaign so that you will have a clearer idea of what you need to do.
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Upload these identified assets (videos, images, etc.), that will be used for your story, into the Connected-Stories media library.
After uploading your creative assets, you can begin to build your stories: Connected-Stories offers a variety of ready-to-use templates to help you create the most dynamic and engaging stories for your target audience.
The story creation process is organized into four main steps:
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Add Formats: Under a campaign, you can include as many formats as planned. Connected-Stories supports a wide variety of ad formats according to your needs (mobile, desktop, smart-L, Dynamic Frame...);
To see a complete list of the formats supported and how to set them up visit the Ad Formats section.
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