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HyperTV's Connected-Stories NEXT is the first Multimodal and AI-Powered Creative Management Platform that connects brands at every point of the consumer journey. In our evolving consumer-centric multimodal model, Advertisers, Creatives, Data and Media Professionals collaborate to bring engaging, informative, and relevant video advertising strategies to life across any screen through a single hub.

Connected-Stories NEXT allows you to create personalized, data-driven, and interactive ads across any channel and screen through 3 main platform components: C-S NEXT Studio, Archived: Journey Designer, and C-S NEXT Analytics.

C-S NEXT STUDIO

Through the C-S NEXT Studio you can assemble any type of creative format quickly and easily, referencing the different templates offered by the platform.

Click here to get started with C-S NEXT Studio.

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JOURNEY DESIGNER

Through the Journey Designer you're able to define and create sequences of video ads based on 1st and 3rd-party data.

Click here to get started with the Journey Designer.

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C-S NEXT ANALYTICS

Through C-S NEXT Analytics it's easy to access and analyze your campaign's data using the user's interactions with each element.

Click here to get started with C-S Analytics.

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Connected-Stories NEXT offers this and much more. Here is a comprehensive list of the things Connected-Stories NEXT offers with a how-to guide:

  • AI-Powered Creative Building: Learn more about our Creative Studio Co-Pilot and how it helps generate creative variations with speed. 
  • Real-Time Optimization and Machine Learning: Learn about how to measure and effortlessly optimize campaigns' KPIs (Key Performance Indicators) in real-time once your campaign goes live.
  • Interactive Widgets: Learn how to add personalized interactive content like Buttons, Hotspots, Galleries, Quizzes, Polls, and many more! 
  • Ad Trafficking: Learn more about how the Connected-Stories NEXT's platform allows you to generate ad tags and upload them to any ad server and/or DSP to traffic your new Connected-Stories campaign. Supported Ad Tag Types are HTML5 tags, JavaScript tags, VAST/VPAID URL, and MRAID.

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summary HyperTV's Connected-Stories NEXT is the first Multimodal and AI-Powered Creative Management Platform that connects brands at every point of the consumer journey. In our evolving consumer-centric multimodal model, Advertisers, Creatives, Data and Media Professionals collaborate to bring engaging, informative, and relevant video advertising strategies to life across any screen through a single hub.Connected-Stories NEXT allows you to create personalized, data-driven, and interactive ads across any channel and screen through 3 main platform components: GAI-Powered Multimodal Creative Studio, ML- Powered Decisioning System and Creative Intelligence GAI Powered Multimodal Creative Studio We make building and assembling interactive advertising experiences simple & intuitive with the multimodal Connected-Stories NEXT Creative Studio and GAI-powered Co-Pilot. Leverage all your assets to create data-driven custom content experiences. Learn More ML Powered Decisioning SystemLeverage our ML-powered Journey Designer to build and automate consumer journeys with a model pre-trained on your industry’s data and optimized with your own once activated Learn More Creative IntelligenceWe take creative intelligence to the NEXT level by giving multifunctional teams the access they need to data visualization tools, allowing them to better understand the impact of the ad content experience.Via multimodal analysis, we provide granular insights that allow teams to perform real-time creative and media-buying optimizations. Learn More
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