Connected-Stories fits within the advertising ecosystem without altering current and established processes:
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Advertisers put together the media plan
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and make sure formats can be trafficked in full-redirect.
๏ Creatives execute the media plan using Connected-Stories tools and create a personalized storytelling through the Journey Designer.
๏ Connected-Stories
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generates full-redirect tracks and integrates 3rd party trackings
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.
๏ Throughout the campaign, clients and agencies can access the analytics and perform real-time optimizations.
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ADVERTISER SIDE
Connected-Stories works seamlessly with advertisers and agencies centralizing dynamic creatives formation, distribution and analysis across any channel and buying method.
PUBLISHER SIDE
Connected-Stories fits seamlessly within publishers’ advertising stacks enabling them to increase the value of their inventory and audiences through data-driven creative solutions.