Ad Export
Stories are exported by formats.
Befor exporting your format tags, you've to do the following things:
- Enter into the format you want to export;
- Select Ad Export in the navigation tab on the left top part of the screen;
- Define width and length of the format you are looking to export expressed in pixels (I.e. 1920x1090);
- Define the duration of your video;
- Insert a 3rd Party Pixel to track campaign's impressions, if you have one. If you have more than one click on the plus icon;
- Setup a backup image which will have to meet the specs of the format. It's good to put an image that refers to the campaign you're working on (i.e. brand's logo, product, CTA...);
- Insert your click tag. Thanks to the multilink option, you can associate different URLs to all the interactive elements you've put in each story: just press on the "+" button and add as many URLs you need giving each a different name in order to make it recognizable. When assigning a link to an interactive element, a drop-down list with all the set URLs will be displayed to choose the right one you need (see here how to set up a widget);
- Click on "Save" button.
Now you can download either the HTML5 package or generate and copy a VAST/VPAID url or Javascript tag.
If needed there is also the chance to extrapolate both Click Command and Tracking Url for the unit.
For all the available exporting options on Connected Stories, click here.
TIP
If you have to make changes to your story widget or video, the tag you've exported won't change and you don't need to re-traffic your ad