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Distribution depends takes place in the Ad Export panel, which can be accessed from the Generate section or within the studio . The process may vary depending on the delivery channel:

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For ADS & and Owned Media formats, you can use a full redirect tag. In contrast, while for trafficking traffic on Google Ads, Social, and YT you can YouTube, you have the option to download your content for distribution or utilize connectors for direct uploads to the various platforms.

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In the first casescenario, the Connected-Stories tag is an HTML5 a VPAID file (or short JavaScript code) used to publish that delivers ad units in on publishers' digital properties. The first step is to upload After the tag is uploaded to the client's page , either uploaded in adserver or DSP. Then Connected-Stories starts collecting data and delivering the most appropriate content to the user, depending on the user's preferences and behavior.Content displayed through TAG Connected-Stories works in Full-Redirect mode. This means that the ad server that handles Connected-Stories unit traffic supports CSS, JS and AJAX calls to external serversor through an ad server or DSP, the advertising content is displayed in Full-Redirect mode. If the decisioning system is activated in the Automate section, the platform automatically processes content management rules in real-time, selecting the most suitable creative based on established criteria.

The Connected-Stories platform features an advanced personalization system powered by artificial intelligence and machine learning, designed to enhance the personalization of video advertising content. This system utilizes pre-trained models built on billions of data points to optimize campaigns and efficiently deliver hyper-personalized creatives. This approach minimizes manual errors and enhances advertising performance by analyzing thousands of user behavioral signals, including context, interaction with the creative, and various other variables.

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TYPES OF SUPPORTED TAGS

  • HTML5 package

  • JavaScript

  • URL VAST/VPAID

  • MRAID

  • Tracker and Impression Pixel 

In the second scenario, if you want to export formats for Google Ads, Social, or YouTube, simply navigate to the specific Export section Image Added and select the appropriate option for the content you’re creating. After an initial rendering phase, you can either upload the content in bulk to the channel by activating the connectors or download it directly to your device. For further details, please consult the Guide.

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CLICK AND IMPRESSIONS MONITORING

For example, when the publisher does not support full redirection, our Our tracking pixels and click command tags can be associated with linked to a format hosted on the publisher's servers and transferred transmitted directly through themthose servers.

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This way you can get a complete picture of what happens on the page after the user has abandoned the ad by clicking on it.

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Ad Verifiers

Other vendors

Connectors

With the connectors, you can directly upload the content you create in Connected-Stories to your digital channels using APIs.

Currently, the supported integrations include Google Ads, YouTube, and DV360.

To connect your accounts, follow these steps:

  1. Access Settings: From the main page, open the menu in your user profile and select “Account Settings.”

  2. Configure Integrations: In the side menu, click on “Integrations” and link your account to the desired service.

  3. Account Linking: Click the ‘Connect’ button. A dialog window will appear, prompting you to log in with your Google account. Choose the account you want to link and then click “Allow” to grant the necessary permissions.

  4. Viewing and Adding Other Accounts: After logging in, the associated accounts will be displayed in the dropdown list, and the Connect button will change to “New Connect,” allowing you to add any additional accounts.

For more information, Image Added

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