Video Ad Formats

Video ad formats are all those ones hosted within a player on the selected publisher's pages.

They can occupy in-stream or out-stream placements.

Video Formats are managed in full redirect via a VPAID tag available in version 2.0 and 3.0; with the adoption of the VAST 4.0, that type of trafficking will also be available.

All video formats are available both in programmatic and reservation and support interactive, dynamic elements, creatives and 3rd-party tracking.

C-S has developed several video formats templates:

• Horizontal Videos

• Smart-L Videos

• Smart-L Left Videos

• Dynamic Frame Videos

Horizontal Videos

The horizontal video format is the most frequently adopted one across both mobile and desktop.
This format can be inserted in both in-stream and out-stream placements.

See Horizontal preview here.

Smart-L Videos

Connected-Stories’ Smart-L videos are dynamic formats available both for mobile and desktop.
In the Smart-L format, the video starts as a classic horizontal video but when the user hovers its cursor on the video, an L-shaped frame appears on the right side and the video moves on the top left corner.

BEFORE MOUSE HOVER

AFTER MOUSE HOVER

See Smart-L preview here.

Video specs accepted by Connected-Stories:

•  Duration: 10” - 15” - 20” - 30”- 60”

•  Dimensions: Small (640x360) - Medium (1080x720) - Large (1920x1080)

•  Size: 5MB - 250MB

•  File Types: .mp4 - .mov

The L-shaped area is divided into two sections, a vertical one and a horizontal one.

Smart-L Left Videos

Connected-Stories’ Smart-L videos are dynamic formats available both for mobile and desktop.
In the Smart-L format, the video starts as a classic horizontal video but when the user hovers its cursor on the video, an L-shaped frame appears on the left side and the video moves on the top left corner.

See Smart-L Left preview here.

BEFORE MOUSE HOVER

AFTER MOUSE HOVER

See Smart-L Left preview here.

Video specs accepted by Connected-Stories:

•  Duration: 10” - 15” - 20” - 30”- 60”

•  Dimensions: Small (640x360) - Medium (1080x720) - Large (1920x1080)

•  Size: 5MB - 250MB

•  File Types: .mp4 - .mov

The L-shaped area is divided into two sections, a vertical one and a horizontal one.

Dynamic Frame Videos

Dynamic Frame Videos starts with the video content occupying the entirety of the ad placement. When the user hovers the cursor on top of the vide, the content zooms out and gets surrounded by a frame. Interactive widgets can be placed in every part of the frame and as well as on overlay on the vide. This format can be inserted in both in-stream and out-stream placements.

BEFORE MOUSE

AFTER MOUSE HOVER

See Dynamic Frame preview here

Video specs accepted by Connected-Stories:

•  Duration: 10” - 15” - 20” - 30”- 60”

•  Dimensions: Small (640x360) - Medium (1080x720) - Large (1920x1080)

•  Size: 5MB - 250MB

•  File Types: .mp4 - .mov

The Dynamic Frame area is divided into 4 sections: left, right, top, bottom. Below are the specs: