This section incorporates the use of Leo, a Gen AI-enhanced conversational interface that supports the user in creating the GenAI Strategy.
To interact with Leo, Start a new chat and provide him with all the details of the project you want to implement
The product or service at the center of the marketing activity
The specific objective and any KPIs to be achieved
The target audience
The focus of the message or any key information you want to convey
Any guidance on tone of voice, cues or what to avoid
