Technical
Question: If we pass over our proprietary macros, how long does it take for C-S NEXT to ingest?
Answer: 3 business days maximum, unless we are already integrated with them.
Question: Can we have data passed through our DSP for retargeting segments?
Answer: Generally, yes, except for DV360- their framework isn’t open enough for us to pass data through. What DSP are you using? We can do a quick feasibility check and get back to you.
Question: Are you able to deliver on a reservation and programmatic as well as cross-device?
Answer: Yes we are agnostic to media being integrated with all the main tech platforms of the media ecosystem (DV360, MediaMath, The Trade Desk, Rakuten, etc..) and we can deliver our content on mobile, desktop, and Connected-TV simply with a VPAID / VAST tag in full redirect.
Question: Can I change impression levels and campaign flights in the dashboard as I’m working on a campaign?
Answer: Yes you can always go back and change campaign details before setting it live
Question: Can Connected-Stories be activated on social media?
Answer: No, Connected-Stories technology cannot be implemented on social media platforms. We can deliver on every inventory outside the walled garden.
Question: Is it possible to activate a “line item” in Reservation?
Answer: No, the line items can be associated for programmatic campaigns only because they come from the DSPs.